Showing posts with label packaging. Show all posts
Showing posts with label packaging. Show all posts

Thursday, November 19, 2015

ROSE






FANCL X Sunny Gu for FANCL's 35th Anniversary
I'm so honored to collaborate with FANCL cosmetics to celebrate the brand's 35th anniversary with a series of packaging designs. 

FANCL product contains no preservatives, antiseptics, disinfectants, petroleum surfactants, fragrance, coloring agents or mineral oil. Over the years, FANCL has been providing customers safe and worry-free products with the highest standard of quality. This is a brand that built on a solid belief system rather than profits or convenience. FANCL has my full respect. I’m very humbled and grateful for this opportunity!

For this packaging series, we have tried our best to create an engaging visual presentation that embraces FANCL’s brand identity and mission. For each design, it’s a combination of a girl and flower(s), each of them has given a special characteristic and personality. It’s a celebration of nature, purity, beauty, simplicity, passion, caring and love.
Fourth of the series : Rose
Rose: is love, passion, elegance and warm heart

When FANCL team introduced me to this new species of rose, I was blown away by the beauty of its colors. It has light green on the edge of petals, orange tone on the outer layers and a gradation of coral pinks near the center of the flower. It looks so tender, sophisticated and magical! I wanted to create a visual experience that’s so distinct to match with the special flower. I made the girl wear the most glamorous floral dress while carrying a giant rose with poise. Each rose looks a little different, full of individuality and elegance.

Fancl hosted a campaign to determine the name for this special flower. After months of name applications and votes, Fancl customers named this rose species "Eternal Beauty"
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Wednesday, July 22, 2015

FANCL X Sunny Gu for FANCL's 35th Anniversary : Sunflower








Fancl just released the latest packaging design to celebrate the brand's 35th Anniversary. Inspired by the cheerful Sunflower, this design was used as the brand's limited edition makeup cleaner oil packaging.

Third collection of our collaboration series : Sunflower

Sunflower: means warmth, happiness, loyalty, longing and adoration.

This is my favorite flower! I was beyond excited when I learned I get to paint sunflowers! The design only has a single sunflower, and that’s all we need. With its flower petals illuminates bright yellow rays of sunshine, a single sunflower is necessary to make a bold statement. The girl is holding a sunflower, her face radiates with joy and warmth, inviting you to share her happiness. 

View the previous collections here

Illustration by Sunny Gu
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Monday, March 23, 2015

Bye Bye Monday Blues


Anna's Hummingbird + Exotic flowers + Little fairy help you chasing away the Monday Blues~:)

Created this illustration as packaging design for skincare brand Natural Beauty(Fonperi)

Happy Monday Everyone! 

Sunday, March 22, 2015

Spring Dreamer



Happy Spring Everyone! 
Have you spent some time smelling the flowers?

Created this illustration as packaging design for skincare brand Natural Beauty(Fonperi)

Friday, March 20, 2015

1st Day of Spring


Happy 1st day of Spring Everyone! heart emoticon 
Created this illustration as packaging design for skincare brand Natural Beauty(Fonperi)


Thursday, February 26, 2015

FANCL's 35th Anniversary : Poppy (Part II)


I'm so honored to collaborate with FANCL cosmetics to celebrate the brand's 35th anniversary with a series of packaging designs.

FANCL product contains no preservatives, antiseptics, disinfectants, petroleum surfactants, fragrance, coloring agents or mineral oil. Over the years, FANCL has been providing customers safe and worry-free products with the highest standard of quality. This is a brand that built on a solid belief system rather than profits or convenience. FANCL has my full respect. I’m very humbled and grateful for this opportunity!

For this packaging series, we have tried our best to create an engaging visual presentation that embraces FANCL’s brand identity and mission. For each design, it’s a combination of a girl and flower(s), each of them has given a special characteristic and personality. It’s a celebration of nature, purity, beauty, simplicity, passion, caring and love.
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Second of the series : Poppy

Poppy: beauty, fun-loving and elegance.

It’s such a unique flower! It looks distinct from different perspectives. FANCL team and I spent so much time trying to find the best perspective to portray this special flower. We finally decided that we will need to include a few angles of poppy in the design. The delicacy of poppy’s petals reminds me of ballerina’s tutu dress, and the thin stems looks so elegant yet strong. So I let the ballet girl gracefully holding the poppies while dancing.








FANCL's 35th Anniversary : Poppy (Part I)


I'm so honored to collaborate with FANCL cosmetics to celebrate the brand's 35th anniversary with a series of packaging designs.

FANCL product contains no preservatives, antiseptics, disinfectants, petroleum surfactants, fragrance, coloring agents or mineral oil. Over the years, FANCL has been providing customers safe and worry-free products with the highest standard of quality. This is a brand that built on a solid belief system rather than profits or convenience. FANCL has my full respect. I’m very humbled and grateful for this opportunity!

For this packaging series, we have tried our best to create an engaging visual presentation that embraces FANCL’s brand identity and mission. For each design, it’s a combination of a girl and flower(s), each of them has given a special characteristic and personality. It’s a celebration of nature, purity, beauty, simplicity, passion, caring and love.
...........................................................................................................................................................................................................................................

Second of the series : Poppy

Poppy: beauty, fun-loving and elegance.

It’s such a unique flower! It looks distinct from different perspectives. FANCL team and I spent so much time trying to find the best perspective to portray this special flower. We finally decided that we will need to include a few angles of poppy in the design. The delicacy of poppy’s petals reminds me of ballerina’s tutu dress, and the thin stems looks so elegant yet strong. So I let the ballet girl gracefully holding the poppies while dancing.






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PROCESS:

Like everything, many things happened behind the scenes.
Here are some of the sneak peeks into the process: composition(concept sketches)+color testing









Friday, February 6, 2015

FANCL's 35th Anniversary



I'm so honored to collaborate with FANCL cosmetics to celebrate the brand's 35th anniversary with a series of packaging designs. 
FANCL product contains no preservatives, antiseptics, disinfectants, petroleum surfactants, fragrance, coloring agents or mineral oil. Over the years, FANCL has been providing customers safe and worry-free products with the highest standard of quality. This is a brand that built on a solid belief system rather than profits or convenience. FANCL has my full respect. I’m very humbled and grateful for this opportunity!

For this packaging series, we have tried our best to create an engaging visual presentation that embraces FANCL’s brand identity and mission. For each design, it’s a combination of a girl and flower(s), each of them has given a special characteristic and personality. It’s a celebration of nature, purity, beauty, simplicity, passion, caring and love.

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First of the series : Gerbera

Gerbera: innocence, purity, passion and cheerfulness. 
It’s a happy flower that reminds us all the childhood dreams and carefree spirit. Playing on swings is my favorite thing to do when I was little. I wanted to incorporate pure joy and excitement in this design. The girl is happily sitting on a floral swing that created by a bouquet of Gerbera flowers. She is having so much fun, I wish you could feel the same!

Read more about it HERE










Wednesday, January 29, 2014

Guess what I just got in the mail?


Guess what I just got in the mail? Aren't Prettypots Polish look lovely? 
It's been a great pleasure working with Jalene of Prettypots polish on these illustrated packaging! 

Thanks for the gifts and heartwarming sweets Jalene! Can't wait to try on these pretty polishes!