I'm so honored to collaborate with FANCL cosmetics to celebrate the brand's 35th anniversary with a series of packaging designs.
FANCL product contains no preservatives, antiseptics, disinfectants, petroleum surfactants, fragrance, coloring agents or mineral oil. Over the years, FANCL has been providing customers safe and worry-free products with the highest standard of quality. This is a brand that built on a solid belief system rather than profits or convenience. FANCL has my full respect. I’m very humbled and grateful for this opportunity!
For this packaging series, we have tried our best to create an engaging visual presentation that embraces FANCL’s brand identity and mission. For each design, it’s a combination of a girl and flower(s), each of them has given a special characteristic and personality. It’s a celebration of nature, purity, beauty, simplicity, passion, caring and love.
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Second of the series : Poppy
Poppy: beauty, fun-loving and elegance.
It’s such a unique flower! It looks distinct from different perspectives. FANCL team and I spent so much time trying to find the best perspective to portray this special flower. We finally decided that we will need to include a few angles of poppy in the design. The delicacy of poppy’s petals reminds me of ballerina’s tutu dress, and the thin stems looks so elegant yet strong. So I let the ballet girl gracefully holding the poppies while dancing.
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